The Art of Deal Making
Butler, Shine, Stern & Partners, with the help of the
creative Nicolas Winding Refn and The Mill LA, reveal The
Negotiator's daughter in this entertaining spot for Priceline.
The shoot day presented numerous challenges for the team -
aggressive fog and high winds prevented the use of green screens,
while the dropping temperatures refused to accommodate long hours.
Luckily things were more comfortable back in the warm studio,
allowing for an impressively quick turnaround.
Tasked with creating the rocky Japanese scenery, The Mill Team
used meticulous matte painting to bring the monastery to life. But
the stunning work brought along another set of challenges. The team
needed to comp every wind-blown piece of blonde hair onto the grey
backdrop - a very difficult undertaking.
The beautiful results are a testament to The Mill's
extraordinary talent, who championed against uncooperative weather,
biting temperatures and intricate comping to bring you a story of
family values and deal making.