Amazon – Joy Ride

A love letter to deep friendships and childhood memories, ‘Joy ride’ is Amazon’s touching holiday campaign directed by Wayne McClammy….
Amazon "Joy Ride"
Case Study

A love letter to deep friendships and childhood memories, ‘Joy ride’ is Amazon’s touching holiday campaign directed by Wayne McClammy.

“We filmed Joy Ride in two polarizing locations in California. The opening scene was filmed in sunny Downtown LA & the sledding scenes were filmed at 11,000ft on Mammoth Mountain. In downtown the art department did an exceptional job dressing the set with practical snow, giving LA a real taste of winter. This was invaluable when combining the two locations together in post. We were fortunate that there was still snow cover in August in Mammoth, however shooting at altitude had its own challenges. The constantly changing weather conditions meant we had to stop filming at multiple points. The final film has all the ingredients for that desired Christmas feeling. Everyone involved did an excellent job & it was a real pleasure to help bring this festive world to life.”

-Graeme Turnbull, VFX Supervisor

Client: Amazon
Director: Wayne McClammy
WW Executive Creative Director: Jo Shoesmith
Group Creative Director: Tom Pettus, Josh Cassidy, Vince Feliciano
Executive Creative Director: Philip Griffiths
Creative Director: Kurt Feng, Jeb Quaid
Sr. Creative Producer: Vanessa McAdam
Senior Producer: Juliet Rios, Ruthann Lopez
Production Company
Production Company: Hungryman
Managing Partner/Executive Producer: Caleb Dewart
Partner/Executive Producer: Kim Dellara
Director of Sales/Executive Producer: Dan Duffy
Head of Production: Marian Harkness
Producer (LA): Rick Jarjoura
Production Supervisor (LA): Evan Wilson
Editorial: Cabin Editorial
VFX: The Mill
VFX Supervisor: Graeme Turnbull, Pedro Santos
Managing Director/Senior Executive Producer: Anastasia Von Rahl
Senior Producer: Heather Johann
Assistant Producer: Spencer Ruehl
Producer: Noan John Vinod
2D Lead Artist: Pedro Santos
2D Artists: Abigal Riegel, Dylan Streiff, Rashabh Bhutani, Piotor Bednarczyk
CG Lead: Graeme Turnbull
CG Lighters: Ziming Liu, Tom Hearne, Nick Carvahlo and Gaby Harder
AE Animator: Amy Strapoli
Finishing Lead: Brian Williams
Matte Painting: Bill Lu, AerynGray Lau, Brandon Kachel
FX Artists: Sparsh Kumar, Aryan Sachdeva
Concept Artist: Gary Inoles


Colour: Trafik
Colourist: Ricky Gausis

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